WHAT IS BOTANICAL PERFUMERY

NATURE’S ESSENCE

Botanical perfumery is an ancient art that has been practiced for thousands of years. From the early civilizations of Egypt and Greece to the modern-day, perfumery has been an essential part of human culture. However, in recent times, natural perfumery has taken a backseat to synthetic perfumes, which have become more popular due to cheaper production and longer-lasting scents. But despite the decline in popularity, we still practice the traditional art of botanical perfumery, keeping it alive and preserving the beauty of nature's fragrances.
Keeping this in mind, our fragrances are not conventional - botanical scents are darker and heavier than the ones that can be achieved by using synthetic molecules. Therefore, with us, it will be a whole new experience for the perfume connoisseurs.

Crafting a unique scent in botanical perfumery is an artful process, turning physical materials into aromatic illusions. 

FREE SHIPPING IN SWEDEN

INTERNATIONAL FREE SHIPPING ON ORDERS OVER 90€

RECYCLING

We support perfumes vessel circulation and the low-waste philosophy by minimizing the amount of waste on our planet. We offer a refill service for the parfum extraits (splash bottles) - our customers can return empty flacons to us, which will be thoroughly cleaned and filled with the desired perfume at a discounted price. Soon, we will also offer a refill service for EdP (spray) bottles.

Our perfume boxes are plastic-free and shipping equipment is made of recyclable materials.

FIND YOUR BOTANICAL SCENT

NATURALLY SIMPLE

Our perfumes are carefully handcrafted in a small perfume laboratory in Uppsala, Sweden. With an in-depth understanding of the various botanical ingredients and how they interact with each other, we develop original fragrances. Unlike synthetic fragrances, which can be produced in large quantities by machine, natural perfumes require handwork, which makes each fragrance unique.

Furthermore, botanical perfumery is not just about creating a standout fragrance composition; it is a journey to a new level of appreciation and understanding of natural scents and how they interact with the human senses. By mixing and layering different notes, Arina Franzén creates a new fragrance that is unique and alluring, making the creation of a natural perfume a very personal experience that takes into account both the preferences of the wearer and the natural ingredients used.

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